MISSION STATEMENT

Our mission is to create and provide high-quality thank you coins, challenge coins, and lapel pins that express our heartfelt gratitude to military veterans, first responders, and their families.

With over 21,000+ 5-star reviews, we take pride in knowing that our cherished customers trust us to deliver tokens of appreciation that hold deep meaning for the heroes in their lives.

Not only do we create these memorable keepsakes, but we also give back by donating a portion of our proceeds to support veterans, first responders, and their families.

Join us in commemorating the sacrifices and dedication of these extraordinary individuals who make our country stronger and safer.

Our Best Sellers

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Voices of Gratitude: Our Customers Share Their Stories

  • "Love these coins. I buy 20 at a time and give them to Vets I meet along the way."

    -Frank J. ⭐️⭐️⭐️⭐️⭐️

  • "I have loved to give these out to the veterans that come in to my retail environment where I work.

    They are so grateful, some are brought to tears, and the conversation starters it starts for those that are waiting is amazing."

    -Navy brat, Regina ⭐️⭐️⭐️⭐️⭐️

  • "As a Combat Veteran of the Gulf War. I love to give these to people I come across. I actually have given one to a WW2 Veteran and he was overwhelmed by the gift. I love all my brothers and sisters and wish I could them all one. Great product."

    -John W. ⭐️⭐️⭐️⭐️⭐️

WHY CHOOSE US

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    AMERICAN OWNED

    Fallen Yet Not Forgotten is American-owned and operated, standing strong on the principles of integrity, hard work, and patriotism that make this nation great.

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    LIFETIME WARRANTY

    Every single item we offer is backed by an unwavering lifetime warranty.

    We stand firmly behind the quality and craftsmanship of products.

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    VETERAN & FIRST RESPONDER SUPPORT

    With every purchase, we proudly support our nation's heroes by contributing a portion of the proceeds to benefit U.S. Veterans, First Responders, and their families, honoring their service and sacrifice.

Customer Favorites

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OVER 21,000+ 5-STAR REVIEWS ⭐️⭐️⭐️⭐️⭐️

American Heroes Blog

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  • Fearless in the Face of Fire: The Story of Frank Burke

    Fearless in the Face of Fire: The Story of Fran...

    The story of Francis Xavier Burke is one of extraordinary courage, selflessness, and relentless determination. A United States Army officer during World War II, Burke earned the nation’s highest military...

    Fearless in the Face of Fire: The Story of Fran...

    The story of Francis Xavier Burke is one of extraordinary courage, selflessness, and relentless determination. A United States Army officer during World War II, Burke earned the nation’s highest military...

  • A Soldier’s Courage: Walter Marm Jr. and the Battle That Defined a Hero

    A Soldier’s Courage: Walter Marm Jr. and the Ba...

    Walter Joseph Marm Jr. stands among the most courageous soldiers of the United States Army, earning the Medal of Honor for extraordinary bravery during the Vietnam War. His actions during...

    A Soldier’s Courage: Walter Marm Jr. and the Ba...

    Walter Joseph Marm Jr. stands among the most courageous soldiers of the United States Army, earning the Medal of Honor for extraordinary bravery during the Vietnam War. His actions during...

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